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Month: January 2015

Establishing Yourself as a Thought Leader

January 7, 2015 bgallagher519

As we sat down with many of you during the latter part of the year to outline goals for the new year, one common…

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Posted in: Marketing, Public Relations, Social Media Filed under: Kimberly Kayler, Public Relations, Thought Leadership

Construction Industry Shows Optimism

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Overall, the U.S.  construction market has experienced steady growth for the last few years as it recovers from the recession…

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Posted in: Industry News Filed under: Construction Industry, Economy

Understanding Customers

January 5, 2015 bgallagher519

“Customers buy for their reasons, not yours.”- Orvel Ray Wilson Before you can market—and eventually sell—to customers, you first have…

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Posted in: Marketing

Building Lean and Mean Content for Success

January 2, 2015 bgallagher519

Content. What is it? How do you find it? These are some questions that come up when the word “content”…

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Posted in: Marketing, Public Relations, Social Media Filed under: Content Marketing

Telling Your Story

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As a leader in your firm, your job is to tell your story. However, identifying your theme is often really…

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Posted in: Marketing, Public Relations Filed under: Communications, Story Telling

Corporate Culture and your Company

January 1, 2015 bgallagher519

A recent survey of 515 small business owners noted that culture is an important contributor to corporate success. While that…

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Posted in: Marketing Filed under: Corporate Culture

Recent Posts

  • Building Business With Social Media Released
  • Kayler to Present Brand Journalism Webinar
  • Establishing Yourself as a Thought Leader
  • Construction Industry Shows Optimism
  • Understanding Customers
  • Building Lean and Mean Content for Success
  • Telling Your Story
  • Corporate Culture and your Company
  • Finding the Buttons
  • Using PR to Build Thought Leadership

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