Leading With Marketing

About Us

About the authors

Brian Gallagher, CPSMBrian Gallagher

Director of Marketing

O’Neal, Inc.

Brian Gallagher has served in executive level marketing and sales leadership positions with industry-leading engineering, construction and manufacturing organizations. In his roles with O’Neal, Inc., Structural Group and Williams Scotsman, Gallagher has provided strategic leadership to the sales and marketing teams. He frequently writes and speaks on AEC marketing, human resource, and leadership topics. In addition, he has co-founded two marketing and sales consultancies, GBM Marketing and Gallagher Strategic, and launched several industry-specific web portals.

Gallagher holds a bachelor’s degree in Marketing from Towson University and an M.B.A. from Loyola College. He also has served as an Adjunct Assistant Professor of Marketing at Loyola College. He has served in leadership roles for various committees with the Associated Builders and Contractors (ABC), the American Concrete Institute (ACI), the Post-Tensioning Institute (PTI), the Concrete Industry Management (CIM) Program, and other organizations. He also is a member of the Society of Marketing Professional Services (SMPS).

Contact Information:

Brian Gallagher

864-551-0362

bgallagher@LeadingWithMarketing.com

www.LeadingWithMarketing.com

Kimberly Kayler, CPSM Kimberly Kayler

President and Founder

Constructive Communication, Inc.

With a journalism degree and a decade of high-level experience serving engineering, architecture and construction firms as a corporate marketing executive, as well as experience working for a full-service advertising/marketing communications agency, Kayler started Constructive Communication, Inc. in 2001 to serve the needs of technical and professional service firms. Clients include a dozen international concrete associations; a variety of general contractors, engineers and architects from around the country; as well as firms in the aerospace, chemical and industrial sectors. Services provided by the growing Constructive Communication, Inc. team include technical writing, proposal development, public and media relations, social media and marketing/communications.

The author of more than 2,500 published articles on a variety of concrete, construction, design, marketing and other technical subjects, Kayler was the first to earn the Certified Professional Services Marketer designation in the state of Ohio from the Society of Marketing Professional Services. She is a frequent speaker on technical marketing, social media, crisis communications and public relations. Although she is a graduate of the University of Arizona, she now calls Columbus, Ohio home. She earned her Master’s in Business from Capella University and she currently serves as an adjunct professor of marketing, public relations, branding, sales and customer service at Columbus State Community College. A member of the Board of Directors for the Construction Writers Association (CWA), she also is a member of the Society for Marketing Professional Services (SMPS) and serves on the Board of Directors for the Dublin Foundation and the Dublin Convention & Visitors Bureau. Further, Kayler is chair of the American Concrete Institute (ACI) Marketing Committee and she also serves on a variety of other ACI committees.

Contact Information:

Kimberly Kayler, CPSM

President

Constructive Communication, Inc.

614-873-6706

kkayler@constructivecommunication.com

www.constructivecommunication.com

www.meetkimberlykayler.com